#WELL GIVE PLEASE DONT QUIT. FULL#
Among the companies that are closing down for a full week around Labor Day: Martin, the agency known for the Geico gecko commercials The Many, which has created ads for Coca-Cola, Spindrift, Hot Wheels and eBay Mediabrands, a media buying and marketing network and Kinesso, a marketing tech company.Įxtended breaks have also been put in place at Hearst Magazines, LinkedIn, Twitch, the dating app Bumble, the financial software firm Intuit and many other big companies. And the expectations are so great, and at the same time, you don’t have as many people to get the work done.”įaced with an employee exodus, some ad agencies are now offering a breather. “Then you add COVID to it, and what needs to get done just increased. It’s stressful,” said Marla Kaplowitz, CEO of the 4A’s, an ad industry trade group. “You’re at the beck and call of what clients need, and even pre-COVID, there were constant demands. Workers in advertising, for example, were already putting up with late nights before the pandemic. (The New York Times)Ī break may be exactly the thing some people need now. Smith has been able to balance her mental well-being since leaving a high-pressure job in advertising. An industrywide week off could ease the pressure on employees to continue catering to clients or work-related tasks during their time away, said Neal Arthur, the chief operating officer at Wieden and Kennedy.Amy Michelle Smith at her home in Toronto, Aug. In the advertising world, some executives are pushing for a coordinated summer hiatus, much like the winter holidays. Surveys of employees have found that one of the top demands from workers is to feel valued for their efforts during the pandemic. Massachusetts General Hospital in Boston, where staff-wide breaks for decompression are unrealistic, is just trying to listen to its staff.
#WELL GIVE PLEASE DONT QUIT. FREE#
Hewlett Packard Enterprise gave employees free accounts on the Headspace meditation app and the option for new parents to work part-time for up to three years. Other businesses are experimenting with options like “ Zoom-free Fridays” (Citigroup) and blocked emails on weekends (GroupM, a media investment company). Instead, to try to cajole workers back as the economy reopens, some service-centered companies are offering free tuition and free hotel rooms - though not necessarily more pay. In retail, hospitality, restaurants and other understaffed and lower paid industries, companywide weeks off are hard to pull off. “If you’re really going to try and make a dent in the problem and get to a better place, you’re going to have to not just focus on the people and fix them, you have to focus on the job conditions and fix those as well.” “People keep framing burnout as an individual problem,” said Christina Maslach, an emerita professor of psychology at the University of California, Berkeley, who has spent much of her career studying occupational burnout. The pandemic exacerbated many of the issues that fuel burnout, such as excess workload, lack of autonomy, absence of positive feedback, a weak sense of community and worries about unfairness, experts said. As long as underlying problems remain, such as ad agencies accepting lower pay, then cutting or underpaying qualified workers, extra time off will remain an appreciated but inadequate stopgap, Ms.
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